A NEW START
A successful business has three essential components.
- A good product
- Good financial management
- Good marketing
A good financial manager and a good marketer are never found in the same person. My husband, Eberhard, is a work motivated Introverted, Sensing, Thinking and Judgmental personality/temperament type – an ISTJ. This type are the salt of the earth and make great middle managers, school inspectors or hospital matrons.
I am an Introverted, Intuitive, Feeling and Perceptive type – an INFP – a spirit motivated person. Although rare in number this type are to be found in nurturing positions as teachers, nurses and missionaries, but they also have a capacity for creativity and drama as actors or writers.
There are values that Eberhard and I have in common like we are scrupulously honest, but apart from the Introversion of preferring small groups of people over large crowds, we are opposites in many ways. My reading of psychology helped me greatly to understand the motivation of my husband, especially his work related values and how to partner him in a joint business. We developed a clear demarcation of duties, recognizing the strengths and weaknesses that each possessed.
Eberhard managed our finances and the nitt gritty matters of keeping everything functioning smoothly. I am the holistic thinker looking to the future and planning our marketing – a visionary. I chose to call our Bed and Breakfast home Das Helwig Haus B&B - The Helwig House; to provide a German decor, German music and German food. Thus I differentiated it from every Honeysuckle Cottage, Apple Blossom Inn or Camellia Cabin in the district.

Das Helwig Haus B&B
After moving to the Granite Belt my personality began to bloom. Here no one knew my father, my former husband or my children. For the first time I was not seen as a daughter, wife or mother, but as an intelligent, hard working woman to be valued as a person. Already in his sixties, Eberhard had achieved most of his goals in life and was willing to support me while I followed my dreams. In 1995 I was asked to contribute to the tourism community by standing for election as a Director of the Southern Downs Tourism Board. Read the rest of this entry »